URL Shortener & Link Management Blog
FeaturesVanity URLs Explained: Branded Links People Remember
A vanity URL is a short, branded link - like brand.com/careers - that redirects to a longer destination. How vanity URLs work and how to set one up.
7 min readvanity url · branded link · vanity domain
EngineeringTypes of URL Redirects: 301, 302, 307, 308, and More
Every URL redirect type explained - 301, 302, 303, 307, 308, meta refresh, and JavaScript - what each does, how it affects SEO, and which one to use.
7 min readtypes of redirects · url redirect types · 301 redirect
FeaturesLink Cloaking and URL Masking: What's Safe for SEO
Link cloaking and URL masking cover three very different techniques - one safe, two risky. Which one protects your links and which one earns a Google penalty.
6 min readlink cloaking · url masking · affiliate link cloaking
TutorialsHow to Track Link Clicks: What You Can and Can't See
Track link clicks by sharing a tracking link that logs each visit. What data you get - counts, geo, device - what you can't see, and how to set it up.
5 min readhow to track link clicks · track link clicks · link click tracking
TutorialsHow to Shorten a URL: Free, Branded, and Bulk Links
Shorten a URL in three steps - paste, customize, copy. Plus how to make a branded short link on your own domain and what to check before you share it.
7 min readhow to shorten a url · shorten a link · make a short url
TutorialsHow to Create a QR Code: Static, Dynamic, Trackable
Create a QR code in three steps - pick the content, choose static or dynamic, download. The one decision that decides if you can edit and track it later.
7 min readhow to create a qr code · qr code generator · make a qr code
ComparisonsGoogle URL Shortener Alternative After goo.gl Shut Down
Google retired goo.gl - creation ended in 2019, redirects in 2025. What happens to your old links, how to migrate them, and which alternative to pick.
5 min readgoogle url shortener alternative · goo.gl alternative · goo.gl shut down
TutorialsLink Preview Not Showing? Causes and How to Fix It
A link preview is built from Open Graph tags on the destination. Why previews break on WhatsApp, Facebook, X, and Slack - and the exact steps to fix each.
6 min readlink preview not showing · fix link preview · open graph tags
ComparisonsBitly vs TinyURL: Features, Pricing, and Which to Pick
Bitly vs TinyURL compared on speed, analytics, branded domains, QR codes, and price - where each wins, and the EU-residency gap neither one closes.
5 min readbitly vs tinyurl · tinyurl vs bitly · url shortener comparison
ComparisonsBitly vs Rebrandly: Branded Links, Pricing, and Fit
Bitly vs Rebrandly compared on branded domains, analytics, QR codes, and price - where each one wins, and the EU data-residency gap neither closes.
5 min readbitly vs rebrandly · rebrandly vs bitly · branded link platform
Engineering301 vs 302 Redirects: Which One Should Short Links Use
A 301 is a permanent redirect that passes ranking signals; a 302 is temporary and usually does not. What that means for short links, SEO, and caching.
8 min read301 vs 302 redirect · 301 redirect · 302 redirect
TutorialsUTM Parameters Explained: The 5 Tags and How They Work
UTM parameters are five tags you add to a link so analytics can attribute traffic. What each tag does, which are required, and how to avoid messy reports.
7 min readutm parameters · what are utm parameters · utm parameters explained
TutorialsURL Shortener for SMS Marketing That Carriers Trust
An SMS marketing URL shortener must clear carrier filters and fit the 160-character limit. Branded short links keep texts deliverable, tracked, and compliant.
8 min readurl shortener for sms marketing · sms link shortener · text message link tracking
FeaturesLink Retargeting Explained: Pixels on Your Short Links
Link retargeting puts an ad pixel on your short links, so anyone who clicks - even on content you don't own - joins your remarketing audience. How it works.
7 min readlink retargeting · retargeting pixel short link · add pixel to short link
EngineeringURL Shortener API: Rate Limits, Retries, Idempotency
How to call a URL shortener API in production: token-bucket rate limits, which status codes to retry with backoff, and idempotency keys that stop duplicates.
8 min readurl shortener api rate limits · api idempotency key · retry with exponential backoff
EngineeringDo URL Shorteners Hurt SEO? The Mechanics That Matter
Do URL shorteners hurt SEO? Reputable ones do not - Google passes ranking signals through redirects. The four cases that cost you rank, and how to avoid them.
8 min readdo url shorteners hurt seo · are short links bad for seo · 301 vs 302 redirect seo
ComparisonsThe best EU URL shorteners in 2026 (and why it matters)
Which URL shorteners actually host in the EU, what their sub-processor lists look like, and how to read a residency claim against the underlying infrastructure
11 min readeu url shortener · gdpr url shortener · european url shortener
IntegrationsSlack URL shortener bot: shorten links and route alerts
Install the Elido Slack app, use the /shorten slash command, and route threshold alerts to any channel without writing webhook handlers.
8 min readslack url shortener · slack link shortening bot · slack short links
IntegrationsPipedrive Link Click Tracking: Deals From Short Link Hits
Create Pipedrive deals automatically when an Elido short link crosses 100, 1k, or 10k clicks. Setup, pipeline picker, token rotation.
10 min readpipedrive link click tracking · pipedrive automation · pipedrive deal triggers
IntegrationsNotion URL shortener integration: OAuth + 2-way database sync
Connect Notion via OAuth, sync Elido short links into a Notion database, and pull destination edits back. Field map, scopes, troubleshooting.
8 min readnotion url shortener integration · notion link tracking · notion oauth integration