Pick the angle that fits your team
We build one shortener. The way you read this page depends on what your team measures.
For marketers
Branded short links that survive the spam filter.
You measure clicks, conversions, and CAC. Elido replaces Bitly without losing the audit trail — UTM templates that don't drift, server-side conversion forwarding to Meta CAPI / GA4 / Mixpanel, and a click-to-revenue join that survives ad-blockers.
For developers
Plain REST. Three SDKs. A self-host Helm chart.
You measure latency, error rates, and time-to-MTTR. Elido is the shortener you can read the source of — REST + gRPC, SDKs in six languages, OpenTelemetry spans on every redirect, and an Apache 2.0 self-host path the day you decide SaaS is the wrong shape.
For product teams
Smart links, deep links, A/B variants.
You measure activation, retention, and feature adoption. Elido routes a single short link wherever the user should go right now.
For enterprise IT
EU residency, RBAC, audit log, SCIM.
You measure compliance posture, incident response time, and the number of vendor questionnaires you can survive. Elido is the shortener your security team won't reject.
For agencies & resellers
Resell Elido under your own brand. Margin built in.
You measure clients onboarded, retainer ARR, and how fast a new account goes live. White-label Elido lets you ship a branded shortener without writing one.
For analytics-first teams
Click data you can actually query.
You measure attribution, funnel drop-offs, and incremental lift. Elido stores every click in ClickHouse with raw access — no sampling, no aggregation lag.
For compliance-driven teams
EU residency, audit-by-default, sub-processors written down.
You measure DSAR turnaround, SOC 2 evidence freshness, and how many vendor questions a sales cycle costs. Elido is the shortener your DPO won't push back on.
Not sure which angle fits?
Most teams start as one and grow into all four. Our sales team can walk through your specific stack in 20 minutes.
Talk to sales